Diageo -Ivan Menezes preaching responsible marketing. Diageo sell alcohol but don’t mention it. Instead they hide the alcohol behind online websites like Drinkaware and Drinkiq to keep people in the dark.

diageo responsible platforms

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Hear from our CEO, Ivan Menezes, on the partnership of members & leading digital platforms to to deliver new standards of responsible advertising:


Pernod Ricard opening a Porn Star Martini Townhouse

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With only two weeks to go until the Porn Star Martini Townhouse opens its doors for London Cocktail Week, tickets are selling fast, secure yours now before they’re all gone

Prof Ian Gilmore quits as alcohol advisor to @PHE_uk over PHE’s decision to work with industry funded Drinkaware

prof ian gilmore



Top health advisor quits role accusing British government of working too closely to the alcohol industry with new multi-million pound campaign paid for by drink companies

Prof Ian Gilmore quits as alcohol advisor to . Prof John Britton considering his position as tobacco. Completely predictable that PHE’s decision to work with industry funded Drinkaware would cause disruption.